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Business Case Studies

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65 Videos in Business Case Studies

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The Startup Kids
The Startup Kids is a documentary about young web entrepreneurs in the U.S. and Europe. It contains interviews with the founders of Vimeo, Soundcloud, Kiip, InDinero, Dropbox, Foodspotting and many others who talk about how they started their company and…
Marketing Strategy Case Studies - The Starbucks Experience
Key Topics Marketing Strategy Retailing Corporate Social Responsibility Globalisation Starbucks is the essential success story of the American capitalist dream. From humble beginnings in 1971 as a Seattle coffee store, it's become a multinational with over 21,000 outlets in 63…
so right so smart - The Business Case for Sustainability
so right so smart profiles companies on the cutting edge of more sustainable business practices who are proving that being environmentally friendly is both good for the earth and good for business. Their inspiring stories of leadership and innovative change…
2 videos
Change & Disruption - An Amazon.com Case Study
The rise of Amazon.com since its start-up in 1994 is the classic case study in disruptive innovation. First an on-line retailer, broadening into a platform for other sellers, Amazon has been guided by the restless spirit of its founder Jeff…
Cola Conquest 1: Coca-Cola: A Classic Marketing Story
Part of the Series: Essentials of Marketing Collection
This award-winning, US documentary explores the advertising and marketing techniques behind Coca-Cola's historic success. Drawing on a wealth of archive material and interviews with key industry figures, the film offers a powerful insight into Coke's commercial and social impact. BIRTH…
Entrepreneur's Guide On Launching A Business
Part of the Series: Entrepreneur's Guide Series
A comprehensive, in-depth and entertaining series that mentors young entrepreneurs on launching and growing a business. From startup to the growing pains of a billion dollar business, it is all covered. Plus over 15 highly successful, real-world young entrepreneurs share…
Cola Conquest 2: How Coca-Cola Took Over the World
Part of the Series: Essentials of Marketing Collection
This award-winning film tells the story of how Coca-Cola became the world's most famous multinational company and follows its quest to be the globe's number one beverage. HOW IT STARTS: The Second World War prompts Coke's global expansion as every…
Fair Trade and Chocolate: The Divine Story
Part of the Series: Essentials of Marketing Collection
Buy a bar of fair trade chocolate and help people in the developing world, too. This is the unique selling point of Divine Chocolate - but is it too good to be true? Social Enterprise: Divine was set up a…
The Great IT Horror Story
This film tells the story of how a computer project drove one company almost to bankruptcy. Comic distributor Craven Books bought a new IT system with the aim of improving its efficiency. But the system was over-ambitious - they went…
Google: The Trouble with Success
Google has grown from nothing in 1998 to a multinational tech giant. We tell that story, we identify the drivers of success. Founders Larry Page and Sergey Brin didn't want to sell advertising at first. Now Google search is a…
Managing Change In Organizations
PART 1 Introduction Change in business is nothing new - it's the pace of change. The digital revolution has destroyed old businesses and created vast new empires. To survive, organizations must be quick to adapt - but people, generally, don't…
Accounting and Finance Clips 1: Accounts, Forecasting and Breakeven
Four film clips explain and illustrate key topics in finance using a variety of case study examples. Key Topics Profit & Loss Account Balance Sheet Accounting Forecasting Breakeven Clip #1: "Clip 1: Introducing Accounts" - Clip #2: "Clip 2: What…
4 videos
The Business Plan In Action: Three Cases Studies
Part of the Series: Essentials of Marketing Collection
Three businesses and three business plans. Why did they need them? What did they put in them? Were they worth it? AIMS & OBJECTIVES: Every business plan should have a company's aims and objectives. The Croft Tea Room has the…
Accounting and Finance Clips 7: Depreciation, Objectives and Strategy
Clips explain and illustrate key topics in finance using a variety of case study examples. Key Topics Financial Objectives Financial Strategy Return On Capital Employed Financial Targets Depreciation Clip #1: "Clip 1: Financial Objectives: Introduction" - Clip #2: "Clip 2:…
5 videos
Inside A Factory 5: The PCB
Part of the Series: Essentials of Marketing Collection
A printed circuit board is the electronic heart of the electrical products we use. But how is one made? This film follows a PCB for a DVD player through every stage of the production process in manufacturer Connor Solutions. CAD:…
Ingvar Kamprad: The Man Who Has Furnished The Planet
Part of the Series: Ground Breakers Series
Ingvar Kamprad was born in 1926 in Smaland, a Swedish deprived region. Small shopkeeper in the 50ies, he quickly understands the world is changing: the industry is imposing its economic model everywhere. An economic model he will apply on furniture.…
Systems In A Factory
Part of the Series: Essentials of Marketing Collection
This film looks at the key systems used in a factory. It focuses on two case studies: the Glaxo Smith Kline toothpaste factory and plastic injection moulding company, Time RPS. How do they compare? TYPES OF PRODUCTION: GSK is an…
Entrepreneur's Guide Case Studies
Part of the Series: Entrepreneur's Guide Series
Highly successful young entrepreneurs explain how to expand a business with additional financing, marketing tips and management techniques.
Finance In Business I
Part of the Series: Accounting and Finance Collection
You can have a great product, great marketing ideas, but if you don't understand how finance works, you're in trouble. This is an entertaining guide to sources of finance for business start-ups: CASE STUDIES: Using real-life businesses, the film illustrates…
Accounting and Finance Clips 2: Sources Of Finance
Key Topics Sources Of Finance Internal v External Finance Ownership Start-up Capital Investors Clip #1: "Clip 1: Sources Of Finance - An Introduction" - Clip #2: "Clip 2: Sources Of Finance: Divine Chocolate" - Clip #3: "Clip 3: Sources Of…
4 videos